Website Design by Sector
Websites designed around how your customers buy. A plumber's website has to win a phone call from someone standing in a flooded kitchen; a solicitor's has to meet the regulator's transparency rules; a restaurant's has to take a booking. We design and build websites for 20 UK business sectors, for established businesses and for ventures that are just starting out.
Why Your Sector Changes How We Design Your Website
Every business website has the same job in the end: to make the right person trust you enough to get in touch. How it does that depends entirely on who that person is and what they need to see. Someone choosing a care home for a parent wants fees, a CQC rating and photographs of real residents' days; someone choosing an electrician wants a phone number, an NICEIC badge and proof you cover their postcode. A template cannot know the difference. A designer who has researched the sector can.
Over the years we have built websites for solicitors and law firms, recruitment companies, HR consultancies, trades and service businesses, e-commerce stores, authors and membership organisations. That experience, and the research behind each of the pages below, is why we can tell you which pages your website needs, which accreditations and legal details it has to show, how your customers search and what will move a quote up or down, before the design starts.
For each sector you will find three pages: a website design page for established businesses whose current site is holding them back, a startup website page for new businesses launching without a website, and a prices page that explains what our published prices buy in that sector. The prices are the same for everyone: websites from £2,400, websites with an admin dashboard from £3,900, managed hosting from £20 a month and logo design quoted alongside.
Trades and Home Services
Websites that win local jobs: click-to-call, a page for every service, area pages and the accreditations customers check.
Plumbers
Websites that turn an emergency search into a phone call, with a page for every job, area pages and the Gas Safe details customers check.
Electricians
Websites that win EICR, EV charger and rewire enquiries, with your scheme registration, certificates and reviews shown where customers check them.
Builders
Photo-led builder websites that turn weeks of research into a quote request: project galleries, a clear process and the accreditations clients check.
Landscapers
Photo-led websites for landscapers and garden designers, with before-and-after projects, design and maintenance pathways and a consultation request.
Cleaning Companies
Websites with separate domestic and commercial pathways, instant quotes, recurring bookings and the vetting and insurance details clients check.
Professional Services
Websites that build trust before the first conversation, with the regulatory details and proof each profession has to show.
Accountants
Websites that win clients who compare firms for weeks: a page per service, clear fixed-fee packages, portal login and the body logos they check.
Solicitors
Law firm websites built to the SRA's transparency rules: practice area pages, price pages, solicitor profiles and the digital badge clients check.
Financial Advisers
Advice firm websites with the FCA status disclosure, risk warnings and compliance sign-off built in, plus a clear route to a first meeting.
Recruitment Agencies
Websites with a searchable jobs board, CV upload and separate candidate and client journeys, with the Conduct Regulations and GDPR covered.
Architects
Design-led sites for architects and interior designers, built around project photography and drawings, with ARB and RIBA details shown correctly.
Property, Hospitality and Retail
Websites that take bookings, show listings and sell products directly, so less of your margin goes to third-party platforms.
Estate Agents
Websites that win valuations, with CRM-fed listings, journeys for sellers, landlords, buyers and tenants, and the fees and schemes agents must show.
Restaurants
Websites that turn a search into a booking or an order, with menus as real pages, allergen details, your hygiene rating and hours that are right.
Hotels
Websites that win direct bookings from guests who compare you on the travel sites first, with room pages, offers, a booking engine and a local guide.
Shops
Websites for independent shops selling in store and online, with product pages, click and collect or a checkout and clear delivery and returns.
Health, Care and Wellbeing
Websites that reassure patients, clients and families, with online booking, clear fees and the ratings regulators require you to show.
Dentists
Websites for dental practices that fill the diary, with treatment pages, fees, online booking and the GDC details every practice website must show.
Physiotherapists
Websites for physiotherapy clinics that book patients the same day, with condition pages, clear prices, insurer details and HCPC registration shown.
Hair & Beauty Salons
Websites for hair and beauty salons that take bookings directly, with a live price list, stylist profiles, gallery, gift vouchers and clear policies.
Personal Trainers
Websites for trainers, gyms and studios that turn Instagram interest into booked consultations, with timetables, memberships and online coaching.
Care Homes
Websites for care homes and home care providers that help families choose, show the CQC rating correctly and recruit the carers you need.
Nurseries
Websites for nurseries that turn a parent's search into a booked show-around, with rooms by age, fees and funding and the Ofsted report up front.
Not Listed? We Still Want to Hear From You
The sectors above are the ones we are asked about most, but the approach is the same for any business: understand who the customer is, what they need to see and what action the website has to make easy, then design from a blank page and build by hand. If your business does not fit neatly into plumbers, electricians, builders or any of the others, tell us what you do and we will advise on the pages and features it needs.
Whatever the sector, every website we build is designed from scratch, hand-coded with modern technology rather than a page builder, and delivered with transparent, fixed pricing. Read about our startup web design and website redesign services, see our portfolio, or read what clients say in our Trustpilot reviews. Still at the planning stage? Our startup business ideas guides explain how to start a business in each of these sectors.